There is a myth about the giant slayer who challenges a giant in a feat of strength, to squeeze water from a stone. The giant picks up a boulder and squeezes with all his might but cannot produce water. The 'giant slayer' produces a yellow stone and squeezes it with visible effort and at last a few drops of the water drop on the floor. The giant concedes and leaves the town alone after the 'slayer' returning to a hero welcome back to his city.
Today, I had the pleasure of speaking to one ‘slayer’ as the legend above. The name is Balram Baghel and he is the CEO of Spenz Media, one of the most upcoming SEO companies in the field, with an international presence and clients from all over the world. Spenz Media always try to go beyond the call of duty and the client’s expectations without failing to over-deliver every time. Balram Baghel made some space on his busy schedule to have a chat with us and discuss his recipe of success with us and explain the importance of SEO on a website.
What makes a website search engine friendly?
The way of designing and developing make website search engine friendly.
How do you measure SEO success?
We measure SEO success by keywords ranking and website traffic.
How did you learn SEO?
I learnt SEO by practising again and again. I followed SEO principles or Google guidelines.
What is link building and why does it matter?
Its a process of getting other websites to link to our website and Link building is one of the most important part of SEO to let others know about our websites and services.
What is page speed and why does it matter?
Page speed is website or page loading time and it should be less as much as possible. It matters because everyone needs to measure their page loading time so that they can optimize the website in a better way.
What are some common SEO mistakes you’ve seen in other organizations?
I have seen many common mistakes like content uniqueness, SEO performance reporting, lack of search engine guidelines update etc.
What are your favourite questions to ask prospects?
I ask sort of questions like What is the marketing goal or objective? what is targeting audiences? why they need SEO? What are your expectations from us?
When do you stop pursuing a client?
When they stop answering me after 3-4 follow-up email/call.
Have you ever had a losing streak? How did you turn it around?
Yes. I turned it by my professionalism and consistency.
What's the best way to establish a relationship with a prospect?
Try to personalize with prospects as much as possible.
Describe your ideal Sales Manager.
We see some qualities in our sales managers like consistency, confidence, optimism and problem-solving skills etc.
That is all from me and Balram Baghel the CEO of SpenzMedia, we will return again and talk more about SEO soon, meantime, follow him by clicking here and do not hesitate to tell him that you reached him from our article!.
0 Comments